Las Vegas, NV — Tucked inside AREA15’s cutting-edge entertainment complex, Meow Wolf’s Omega Mart has evolved beyond a surreal art installation into one of the most unique private-event venues in Las Vegas. With immersive design, customizable event spaces, and a range of curated group experiences, Omega Mart is redefining how storytelling and hospitality intersect.
The Experience: Art, Illusion, and Interactivity
Developed by the Santa Fe-based arts collective Meow Wolf, Omega Mart opened in 2021 as part of AREA15’s experiential ecosystem. It presents itself as an ordinary supermarket—but behind freezer doors and pharmacy counters lie portals into vivid, otherworldly spaces. Every inch is designed to blur the line between gallery, playground, and narrative theater.
Visitors navigate hidden tunnels, glowing landscapes, and interactive exhibits, uncovering storylines tied to the fictional “Dramcorp,” Omega Mart’s mysterious parent company. With more than 52,000 square feet of interactive environments, it’s an evolving example of large-scale immersive storytelling—ideal for groups seeking unconventional engagement.
Group Experiences and Admission Options
For team-building or client entertainment, Omega Mart offers structured experiences that transform exploration into collaboration:
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General Admission: $39 – $45 per person, depending on date.
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VIP Experience ($99 per person): Includes exclusive entry, a beverage at the Datamosh speakeasy (alcoholic or non-alcoholic), a collector’s lanyard and souvenir pin, and 15 % off purchases of $50 or more at the Meow Wolf Gift Shop.
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Scavenger Hunt ($105 per person): Admission plus an interactive challenge. Guests divide into teams, collecting photos and clues scattered throughout the exhibit. The first group to finish correctly receives a gift bag.
These structured offerings transform Omega Mart into a unique blend of experience and activity—part team-building, part art-driven exploration.
Private Event Spaces
Omega Mart’s spaces are available for buyouts and smaller functions, designed to fit receptions, product launches, and corporate offsites seeking a non-traditional venue:
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Dram Board Room (up to 25 guests): A private meeting or reception area near Dramcorp HQ, equipped with a large flat-screen TV, HDMI connectivity, and customizable LED lighting.
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Datamosh Speakeasy (up to 60 guests): Hidden behind a faux pharmacy window, Datamosh combines neon retro-futurism with mixology in a setting that feels both clandestine and cinematic.
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The Factory (up to 75 guests): An expansive industrial-art environment ideal for receptions, seated dinners, or DJ-hosted activations. The Factory can be combined with Datamosh to accommodate up to 100 guests.
Rental rates range from $200 – $500 per hour, with beverage packages and full catering options available upon request.
Design and Atmosphere
Each room within Omega Mart maintains the creative DNA of Meow Wolf—immersive light, intricate set design, and surreal humor. The contrast between everyday consumer imagery and hidden fantastical worlds creates a distinctive backdrop for networking, performance, and branded experiences. Some of the collection is reminiscent of Millennial childhoods and Lynchian-esque film landscapes. The distinctive vaporwave music that pours through the Omega Mart store shows the attention to detail related to post-modern and contemporary art styles.
Unlike traditional venues, Omega Mart doesn’t just host events; it transforms them into part of its living narrative. Guests can interact with art, uncover secret passageways, and engage in shared discovery—all while enjoying the amenities of a high-end hospitality space.
Why It Matters for the Events Industry
IMEX 2025 featured a diverse array of event planners and spaces that truly wowed the industry, with Omega Mart being one of the standout venues. The space demonstrates how experiential art can inform event strategy. The attraction’s success within AREA15 illustrates rising demand for environments that combine creative storytelling, interactivity, and flexibility.
For corporate groups, it offers more than a venue—it’s an exercise in imagination, participation, and community. From a branding perspective, it provides a model for merging content, environment, and emotion into one cohesive experience.
Booking and Contact
For group inquiries, private rentals, or catering information, contact:
Sarah Smith
Groups & Event Sales Manager, Meow Wolf Las Vegas
📞 (702) 343-7334
✉️ groups@meowwolf.com
About Meow Wolf
Founded in 2008 in Santa Fe, New Mexico, Meow Wolf is a certified B Corporation that creates large-scale, story-driven immersive art experiences. The company’s installations—including House of Eternal Return (Santa Fe), Convergence Station (Denver), and The Real Unreal (Grapevine)—have redefined audience engagement worldwide.
Omega Mart at AREA15 continues that tradition, merging art, technology, and hospitality to create spaces that spark curiosity and connection.
